Rather often than not, clients ask "What is a CRM?" "What is a CRM for? "Do I really need one?" In our experience, which is no less than 15 years as a services provider, we've come to advise a lot of clients on this topic. This blog might be helpful . to those who have similar questions.
Let's start by defining what CRM means. CRM stands for Customer Relationship Management. It's important to understand this concept, since it gives us an idea of what we really need and if we really need one, because the CRM tool is very useful if it's complemented by a whole strategy and aimed at achieving a result.
In short, a CRM is a system that's responsible for registering data with which you can have the information of:
A CRM can usually be hosted in the cloud with which you can take your data anywhere you go. There are others that can be installed on company servers, they are products made more specifically for a certain kind of customer.
A CRM is a system that's usually implemented for the measurement of data related to the monitoring of prospects, customers and sales. The functions, the tools that are available and the ability to store contacts can vary, since there are many options in the market. In addition, almost all options have a Free version! In addition to this, licenses can range from $ 50 USD to $ 400 USD per month. It all depends on the tools it offers.
There are many, such as:
Just to mention a few.
Remember that the platform should be easy to use, friendly, have easy access and above all, suit your budget.
In short, a CRM can help you with everything need so you can:
Ask for a consultancy service with us. We'd be happy to help you better organize the way your company works.