Inbound Marketing & Sales

Consulting Services

Let's work together to create more brand exposure, generate more leads and close more sales!

MARKETING AND SALES ALIGNED FOR LEAD GENERATION

The goal of Inbound Marketing is to improve how your company attract, contact and educate your leads throughout the sales process. Sales and marketing teams will be more successful if they work together. The Databranding team specializes in providing support to our clients  in lead generation strategy, tactics, technology, analytics and constant optimization.

Check out our services underneath and discover how we can help you:

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We understand your challenges:

You need a new way to attract your potential customers. The way you used to do marketing is not working any more. You are looking better ways to reach your audience. If you don't evolve you might become obsolete and someone else is going to take your place.

Reach and engage

You are not reaching or engaging with people on digital spaces, tablets and smart phones. (Getting found online)

Brand trust

People don't rank you as the most trusted source of information. (Creating content)

 

ROI on digital strategies

You spend lots of money on digital paid advertising and you are not getting results. Low  lead generation. (Generating and Nurturing your leads)

Long sales cycles

Often your sales teams are seen as people just selling not just experts in your field. You loose track of the sales process. (Analyzing and reporting)

How can we solve your challenges?

When customers have a problem that needs to be fixed they search for answers in Google and their network. They educate themselves online before making a decision. After knowing possible results they want to evaluate providers and want to talk to a sales rep that is a subject matter expert. Then they purchase your solution and will engage with your brand and there is an opportunity to transform him into a loyal ambassador.

All this process is the buyer's Journey and around it we build the strategy, perform the tactics, implement the technology, measure it and optimize it every month.

STEPS WE TAKE:

1 Lead Generation Strategy

Your business has important goals such as revenue growth, lead generation and brand awareness that require an intelligent strategy and effective tactics.

We support your marketing and sales teams with growth strategies that will give you de scalability your business demands.

  • Demand generation Strategy
  • Inbound Marketing strategy & Roadmap
  • Content Marketing
  • Sales ready websites
  • Sales and Marketing Technology
  • Sales Enablement
  • Brand Story Telling

2 Lead Generation Tactics

Specific goals need specific tactics that can move the needle into results. Your strategy is going to need a combination of multiple marketing and sales tactics.

We implement multiple tactics that will complement the efforts you are already doing and adopt new ways to get results.

  • Search Engine Optimization
  • Website Design
  • Content Marketing
  • Sales Content
  • Video Marketing
  • Audio Marketing
  • Digital Graphic Marketing
  • Email and Lead Nurturing
  • Buyer's Journey tools (CTA, Forms, Landing Pages)
  • Social Media Marketing
  • Digital advertising
  • Account Based Marketing (ABM)

 

3 Lead Generation and Sales Technology

We provide your teams with the technology and training that will help them measure and achieve their goals in a more rapid and easy way.

  • Hubspot
  • CRM
  • Integrations
  • Conversational Marketing
  • Ecommerce
  • Data Analytics

4 Campaigns Optimization

Every month we measure and optimize the strategy and the outcome of the performed tactics.

 

With the complexity and speed things move on, we need to adjust the tactics to ensure effective results.

 

With more than 11 years of experience we combine proven strategies and tactics that will help you connect with your potential customers.

Young conflicted businessman choosing between two directions with arrows around him

OUR SERVICES:

Services designed for the buyer's journey:

Lead Generation Strategy

We help you lay out the strategy that will  reach your goals.

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Inbound Marketing

Buyer persona Development, Buyer's Journey roadmap, Editorial assistance, Analytics and campaign optimization.

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Content Marketing

Content marketing captures potential clients’ attention and subtly, yet effectively, encourages your customer to purchase from your company.

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Creative Storytelling

Messaging and differentiation, compelling stories that engages with your buyer persona

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Sales - Ready Website

Combined tactics from a range of categories to build pages that are rich in visual style and interactivity. SEO, UI, UX, Ecommerce, Responsiv design, LP, CTA, Forms.

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Sales enablement

Customers want professional subject matter experts willing to help rather than just sell. We help you improve your sales process and technology.  CRM, conversational Marketing and sales content.

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Video Marketing

The most powerful tool to engage, educate and sensitizes you audience. We have more than 25 years of experience in film production.

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Audio Marketing

We tailor specialized music and jingles for your brand and video productions. Let us design how your brand sounds.

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Visual Marketing & Graphic

Professional photography and graphic design are the visual complements to tell your story. 

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Email & Lead Nurturing

We design a nurturing campaign for your leads that will help them move along their buying decision process. 

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Buyer's Journey Tools

Call to Actions, Landing pages, Forms, Lead scoring, MQL, SQL, Deals and sales content are part of the puzzle to go through the buyer´s journey.

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Social Media Marketing

We help you promote all the content through social media channels that will help you engage with your community and broaden your brand's reach.

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Account Based Marketing ABM

Target, reach and engage with potential accounts, detect the people involved, start the conversation and turn them into customers.

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Training

Marketing and Sales teams need to learn the strategy to understand and value the new tactics they will need to perform.

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Consultancy

Book a 30 minute call with us. We will give you at least 3 new ideas on how you can improve your lead generation strategy or tactics.

Book a 30 minute free consultancy

Let’s talk about your project