Blog inbound marketing

Learn about digital marketing strategies, Inbound Marketing and Sales. Subscribe to get the latest articles

Posts about

Buyer Persona

Buyer personas and why they are important to your strategy

A lot of companies we helped in the past didn't have a clear vision on who is their best customer. This is a huge problem for a marketing strategy. It means you don't understand how your solution impacts your customers. You won't be able to find them and attract them in a proper way. Learn how to solve it by making a Buyer Persona profile.

Know Your Clients and Personalize Your Campaigns!

One of the many benefits that Inbound Marketing offers is the opportunity to get to know your...

What's a Buyer Persona?

  Ever since the Internet arrived, many companies adapted -and are still adapting- their marketing...