--- title: What is Digital Marketing? SEO, Social Media, Web Redesign, Lead Management description: Marketing a product or service online requires a whole strategy to link different digital tools in order to increase sales. Learn more! image: https://www.databranding.net/hubfs/Ebooks/Fotos_Ebook/Businessman%20writing%20e-marketing%20terms%20in%20front%20of%20a%20business%20team.jpeg --- [Digital Strategy](https://www.databranding.net/blog/tag/digital-strategy) # What is Digital Marketing? SEO, Social Media, Web Redesign, Lead Management ![internet marketing benefits](https://www.databranding.net/hs-fs/hubfs/Ebooks/Fotos_Ebook/Businessman%20writing%20e-marketing%20terms%20in%20front%20of%20a%20business%20team.jpeg?width=273&name=Businessman%20writing%20e-marketing%20terms%20in%20front%20of%20a%20business%20team.jpeg)A whole Digital Marketing [strategy](https://www.databranding.net/en-blog/creating-internet-strategy-your-business?hsLang=en) must include: - SEO - Website [redesign](https://www.databranding.net/en-blog/7-tips-redesign-website?hsLang=en) - Optimized images - Lead management - A whole analysis of the *keywords* with which people may look up for your product or service online - And more! This service is still somehow new in Mexico. An important and essential Niche competition to **create brand presence on the Internet** and increase thus, the number of **sales prospects.** Here is a quick view on this new Marketing strategy: ![digital marketing strategy](https://www.databranding.net/hs-fs/hubfs/2020/DB%20nuevo%20marketing.jpg?width=479&name=DB%20nuevo%20marketing.jpg) Make sure you use **several digital tools** and coordinate all the results that they each bring. If you use one tool only (say, social media) you'll be missing on lots of opportunities to increase your leads and thus, your sales. Why pick one, when you can use them with a goal-oriented strategy?   [![CREATE YOUR OWN STRATEGY WITH OUR PROVEN PROCESS](https://no-cache.hubspot.com/cta/default/92588/8800fd81-9151-4595-ba9b-c7f48f3802e9.png)](https://cta-redirect.hubspot.com/cta/redirect/92588/8800fd81-9151-4595-ba9b-c7f48f3802e9)   Tags: [Digital Strategy](https://www.databranding.net/blog/tag/digital-strategy) ![Miguel Angel Tolsa](https://www.databranding.net/hs-fs/hubfs/Fotos_para_perfiles_blog/Tolsa.jpg?width=120&height=120&name=Tolsa.jpg) **[Miguel Angel Tolsa](https://www.databranding.net/blog/author/miguel-angel-tolsa)** Feb 17, 2020 12:15:00 PM "CMO y socio de Databranding. Ex Director de Comunicación en IPADE Business School. Más de 20 años construyendo autoridad institucional — ahora aplicada a estrategia de visibilidad en IA para marcas que quieren ser citadas, no solo encontradas." [Follow me on Twitter ](https://twitter.com/mtolsa) [Follow me on LinkedIn ](https://mx.linkedin.com/in/mtolsa) ![Free AI Visibility Diagnosis - Databranding](https://www.databranding.net/hs-fs/hubfs/AI-Generated%20Media/Images/Una%20toma%20oscura%20de%20alguien%20revisando%20analytics%20en%20pantalla%20o%20una%20sesin%20de%20trabajo%20con%20luz%20dramtica.png?width=1024&height=1024&name=Una%20toma%20oscura%20de%20alguien%20revisando%20analytics%20en%20pantalla%20o%20una%20sesin%20de%20trabajo%20con%20luz%20dramtica.png) ### Is your brand showing up in AI answers? Find out how ChatGPT, Perplexity and Google AI see your brand. Free diagnosis in 48 hours. ## Related Articles [![Choose the right digital marketing agency in Orlando for your business](https://www.databranding.net/hs-fs/hubfs/Businessman%20looking%20for%20connection%20between%20two%20things%20while%20standing%20in%20front%20of%20a%20wall.jpeg?width=500&height=500&name=Businessman%20looking%20for%20connection%20between%20two%20things%20while%20standing%20in%20front%20of%20a%20wall.jpeg) Choose the right digital marketing agency in Orlando for your business Mauricio Romero • Mar 14, 2023 8:03:45 PM ](https://www.databranding.net/blog/choose-right-digital-marketing-agency-orlando-business?hsLang=en) [![Reduce the number of advertising exposures not resulting in a sale](https://www.databranding.net/hs-fs/hubfs/ECO%20keyboard%2c%20Green%20recycling%20concept.jpeg?width=500&height=500&name=ECO%20keyboard%2c%20Green%20recycling%20concept.jpeg) Reduce the number of advertising exposures not resulting in a sale Mauricio Romero • Jan 23, 2023 2:50:41 PM ](https://www.databranding.net/blog/reduce-advertising-exposures-not-resulting-sale?hsLang=en) [![How to Grow Diverse Hispanic Markets and Latino Consumers in Orlando](https://www.databranding.net/hs-fs/hubfs/Family%20shopping%20for%20clothes%20and%20looking%20happy.jpeg?width=500&height=500&name=Family%20shopping%20for%20clothes%20and%20looking%20happy.jpeg) How to Grow Diverse Hispanic Markets and Latino Consumers in Orlando Mauricio Romero • Oct 14, 2022 10:00:00 AM ](https://www.databranding.net/blog/grow-diverse-hispanic-markets-latino-consumers-orlando?hsLang=en) [![How to set up your digital marketing goals](https://www.databranding.net/hs-fs/hubfs/TONS-OF-LEADS-FORTUNE-TELLER.jpg?width=500&height=500&name=TONS-OF-LEADS-FORTUNE-TELLER.jpg) How to set up your digital marketing goals Mauricio Romero • Apr 15, 2022 1:54:41 PM ](https://www.databranding.net/blog/how-to-set-up-digital-marketing-goals?hsLang=en) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Miguel Angel Tolsa", "url" : "https://www.databranding.net/blog/author/miguel-angel-tolsa" }, "dateModified" : "2020-02-17T17:15:00.452Z", "datePublished" : "2020-02-17T17:15:00.000Z", "headline" : "What is Digital Marketing? 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