---
title: Marketing and Sales from home, part 1
description: Internet offers the opportunity to advertise and sell online. Learn how to use this tool well, so your sales exponentially increase!
image: https://www.databranding.net/hs-fs/hubfs/Stock%20images/Happy%20young%20couple%20calculating%20bills%20at%20home.jpeg?width=465&name=Happy%20young%20couple%20calculating%20bills%20at%20home.jpeg
---

[Inbound Marketing](https://www.databranding.net/blog/tag/inbound-marketing) [Digital Strategy](https://www.databranding.net/blog/tag/digital-strategy) [Attraction Marketing](https://www.databranding.net/blog/tag/attraction-marketing) [Work from home](https://www.databranding.net/blog/tag/work-from-home)

# Marketing and Sales from home, part 1

If there's something that we can thank the internet for, it's for the opportunity of doing many tasks from home. Not only looking for information, communicating with our friends and family, and making our purchases directly online, but also the possibility of **working and running a company from home**, without having to go to an office.

![marketing and sales from home](https://www.databranding.net/hs-fs/hubfs/Stock%20images/Happy%20young%20couple%20calculating%20bills%20at%20home.jpeg?width=465&name=Happy%20young%20couple%20calculating%20bills%20at%20home.jpeg)

## **Your Business from Home**

The first thing you need to have or start building ASAP, is a **website** in which you can offer your [product or service](https://www.databranding.net/en-blog/product-service-ideas-choosing-the-right-blog-content?hsLang=en). But this site can get lost among millions and millions of sites that already exist on the net, so **how do you get people to see yours? **With a well-thought digital marketing campaign.

### **Attraction Marketing**

What is the first thing a person does when looking for a solution to one of his problems? He *googles* it, that is, looks for an answer on the internet (being Google the search engine that is used the most). For example, he may google: "What do I feed my dog ​​so that it has beautiful hair?" And the Google offers a crazy amount of answers.

What you want is for Google, or any other search engine, to offer your company's site **within the first responses**, which are the ones that customers really see. This is how your brand will gain visibility on networks. But ... **how do you get there?**

It's not an easy task, but it's doable. There are 2 ways:

1. **Organically**- Building a [website](https://www.databranding.net/en-blog/website-design-dynamyc-or-static?hsLang=en) with good-quality content that Google can trust enough to offer it as an answer to its users' questions. This option:
2. **Paid advertising** (in the case of Google, Google Ads) with offers more immediate results but:

Going back to **our example**, if a person googles "What should I feed my dog ​​so that it has nice hair?" and your company sells dog food, you want your page to be among the first answers that Google offers to this person so you (as we've said):

1. Pay for it
2. Design your website based on an attraction marketing strategy so that **your [content](https://www.databranding.net/en-blog/educating-your-clients-with-content-a-key-strategy-for-inbound-marketing?hsLang=en) responds to the questions that your potential customers may have**. Following our example, your site must have a blog that talks about "What to feed your dog so it has beautiful hair" so that Google can offer it as an answer. This is how you'll attract visitors to your site.

### **And once they arrive to your site, how do you go from advertising to closing the deal?**

If you've already achieved the not-so-easy goal to have **Google offer your site** as one of its best answers, **congratulations**! You probably followed a well-designed digital marketing strategy to get there, that we know. Now, you not only want people to find your site on the network but -and above all- you want them to buy from you ... **How do you close the sale with them?**

In my next blog, Marketing and sales from home, part 2, I will talk about this second part: sales. Make sure you [follow our blogs ](https://www.databranding.net/en-blog?hsLang=en)so that you learn how to convert these visitors into customers, using digital tools.

[![   Learn how we can help   ](https://no-cache.hubspot.com/cta/default/92588/7a49dd1c-7801-458a-9974-eb45037f84b5.png)](https://cta-redirect.hubspot.com/cta/redirect/92588/7a49dd1c-7801-458a-9974-eb45037f84b5)

Tags:

[Inbound Marketing](https://www.databranding.net/blog/tag/inbound-marketing) [Digital Strategy](https://www.databranding.net/blog/tag/digital-strategy) [Attraction Marketing](https://www.databranding.net/blog/tag/attraction-marketing) [Work from home](https://www.databranding.net/blog/tag/work-from-home)

![Paulina Romero H](https://www.databranding.net/hs-fs/hubfs/Perfiles_fotos/Paulina.gif?width=120&height=120&name=Paulina.gif)

**[Paulina Romero H](https://www.databranding.net/blog/author/paulina-romero-h)**  
 May 1, 2020 11:15:00 AM

 Socióloga por formación, curiosa e investigadora de nacimiento. Trabajo en el area de Creación de Contenidos de DataBranding.

![Free AI Visibility Diagnosis - Databranding](https://www.databranding.net/hs-fs/hubfs/AI-Generated%20Media/Images/Una%20toma%20oscura%20de%20alguien%20revisando%20analytics%20en%20pantalla%20o%20una%20sesin%20de%20trabajo%20con%20luz%20dramtica.png?width=1024&height=1024&name=Una%20toma%20oscura%20de%20alguien%20revisando%20analytics%20en%20pantalla%20o%20una%20sesin%20de%20trabajo%20con%20luz%20dramtica.png)

### Is your brand showing up in AI answers?

Find out how ChatGPT, Perplexity and Google AI see your brand. Free diagnosis in 48 hours.

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